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206: Building Client Relationships
Program Overview
Building relationships and effective account management form the basis for successful sales strategy in an organisation. This program focuses on ways to build sales, retain business and increase referrals through the effective servicing and management of one-on-one relationships with clients.
The interpersonal aspects of developing mutually beneficial relationships are covered with reference to relationship management models designed to maximise return to business.
Designed for
Account managers, client relationship/liaison managers, sales executives/representatives and technical people who support the sales process in a client-facing role.
Content
• Defining client relationships
• Benefits of developing strong client relationships
• Communication and relationship building
• Planning to build relationships
• Developing client loyalty
• Measuring client satisfaction.
Learning Outcomes
As a result of attending this program, participants should be able to:
• Initiate interpersonal communication with clients
• Establish client relationship management strategies
• Maintain and improve ongoing relationships with clients
• Build and maintain networks.
Nationally Recognised
Yes
Residential
No
Competency Standards
• BSBREL402A Build client relationships and business networks.
Miscellaneous Information
This program can be linked to
Certificate IV in Business Sales and
Certificate IV in Business.
Note: Additional Assessment Fee applies. Please refer to
Assessment Fees page.
You may also be interested in the following program:
Manage Customer Service
Duration
2 days
*AIM Open Learning Programs are GST free, however GST applies to the catering component and is included in the fee.
Fees
| Professional Member: | $795.00 |
| Affiliate Member: | $965.00 |
| Corporate Member: | $795.00 |
| Public: | $965.00 |
Dates